From Seed to Success: Grow Your Herbal Business Step by Step. Are you ready to turn your passion for herbalism into a thriving business but unsure where to begin? Do you dream of building a career around your love for plants? Are you seeking step-by-step guidance to kickstart your journey into herbal entrepreneurship? This four-part series will walk you through everything you need to transform your herbal dreams into a thriving venture. Led by Tricia Streit Perez, an experienced herbalist, educator, and business mentor, each session blends practical instruction with interactive exercises and take-home assignments. By the end, you’ll have the clarity, confidence, and action plan needed to launch and sustain your herbal business. What You’ll Learn: Bring your ideas, notebook, and calendar—we’ll work through each step together. Nothing is holding you back from building the herbal career you’ve always dreamed of! Tricia's Bio Tricia is the Director at Traditions School of Herbal Studies, where she designed and teaches the Anatomy for the Herbalist Series, Thyroid Wellness Workshop Series, Business of Herbalism Workshop Series, and the Physical Assessment for the Herbalist and Acupuncturist Intensive. She also assists in teaching within the Western Herbalism program. Before joining the Traditions family in 2020, she taught Anatomy and Health Sciences in the Pinellas County School District and previously held teaching positions at Temple University, Florida State University, and Florida International University. Tricia holds Clinical Certifications in both Western and Chinese Herbalism as well as a Flower Essences Practitioner Certification from Traditions School of Herbal Studies. She is a Clinical Western Herbalist, Clinical Chinese Herbalist, Certified Flower Essences Practitioner, Certified Wellness Coach, and a Certified Prenatal and Postpartum Fitness Specialist. Formerly, she was licensed by the Pennsylvania and Florida State Medical Boards as a Certified Athletic Trainer, in addition to being an ACSM Certified Personal Trainer and licensed teacher. Her earlier career was dedicated to Sports Medicine, where she spent over a decade traveling with and providing medical care for collegiate athletic teams. She earned her Bachelor’s in Sports Medicine, Master’s in Sports Management/Physical Education, and completed post-baccalaureate studies in Biomedical Sciences. After guiding herself into remission from autoimmune disease through intentional lifestyle changes, Tricia discovered the profound healing power of herbalism. Out of this journey, she founded Mama’s Essentials, her line of small-batch organic herbal products. Through her private practice, she also provides Herbal and Wellness Coaching to support clients on their own healing paths. Tricia is passionate about educating and empowering others to create sustainable, lifelong changes that honor the body’s innate wisdom. Her mission is simple: to help you know and love your body, so you can give it what it needs to thrive.
Thursday, Jan. 8 - Session 1: Let’s Get Creative – Define your vision, develop your brand identity, and bring your ideas to life with names, logos, and labels.
Thursday, Feb. 5 - Session 2: Let’s Make it Legal – Navigate FDA rules, cGMPs, registrations, and compliance essentials to protect your business.
Thursday, March 5 - Session 3: Let’s Make it Happen – Build your business plan, price your offerings, set a budget, understand taxes & insurance, and create a marketing strategy.
Thursday, April 16 - Session 4: Let’s Keep it Growing – Learn tools for productivity, client engagement, scaling, and long-term sustainability.
01/08/2026
Maximum: 27
Registration starts on 08/30/2025 and ends on 01/08/2026.
Please contact Traditions School of Herbal Studies if you have any questions.